The Decision
Most business owners select a marketing channel without proper consideration. This causes them to either lose money, or make less then what they are meant to be. Here's how to determine the right marketing channel.
If you are a local business, do not make this common mistake when marketing
i.e trying to to ‘guess’ between Social media ads and ranking high on Google
Even if you tried a channel and things didn’t go well, doesn’t mean your decision was wrong
It could have been the BEST channel for your business, but because execution was a bit off, it didn’t work
Therefore, instead of relying on massive results, and pure gut feeling…
Ask this one question to find out what channel you go with
> Does my market knows that my service type can solve their problem, and do they directly look for my type of service, instead of being confused about the solution.
Example:
Leaking faucet: Plumber
Overgrown plants: Gardener
A medical emergency: Ambulance
In other case, if you are promoting a service that most people don’t know can solve their problem
Example:
Using diet and exercise for diabetes reversal, instead of medicine
Buying a specific gift for an event
You’ll have to catch the right people using social media
One directly looks for you i.e Google
One doesn’t look for you, but would benefit from it i.e Social Media
Hope this helps you make the right decision
Talk soon,
Adil
More Clients Guaranteed.
© 2025 • Adil RP Marketing • All Rights Reserved